Toyota Tacoma All-Terrain Gamer

The Toyota Tacoma All-Terrain Gamer (ATG) combines outdoor sports activities and video games to create the ultimate active lifestyle vehicle for young Tacoma pickup truck owners. The special vehicle was designed to take Tacoma owners to their favorite remote locations where they can pursue their passion for outdoor sports activities and also provide a haven at the end of the day to play their favorite interactive video games.

To create the Tacoma ATG Toyota Motor Sales (TMS), U.S.A., Inc. teamed up with a group of partners who are among the finest in their fields of expertise. The partners included The B.A.D. Company as the primary builder,along with Microsoft Xbox, Kicker, Toyota Racing Development, INNO Advanced Car Racks and Cannondale.